As a business you can’t ignore this change in the way people are consuming websites. You need to ensure that your website looks fantastic and offers a flawless user experience (UX) on mobile devices (as well as desktop ones). Otherwise you’re going to loose potential business – no question about it.
Plus, with Google’s “mobile-first” indexing, the way your mobile website is made can greatly affect how your site appears on search results.
If your site takes to long to load, you can’t expect potential customers to wait around for it. You run the risk of missing out on leads and sales.
If you share a link from your site on Twitter or Facebook and find no presentable thumbnails, title, or description, then it’s time to review your site for an update.
Your logo and other images might not be displayed right, interactive features might have glitches, or your content doesn’t display as you intended. Time for a refresh!
Does your website bring in sales and leads? Is it contributing towards your business goals? If the answer to both questions is “No,” then it’s time to consider a redesign that contributes to your small business.
Users should be sticking around for more than a few seconds.
Do you get many calls or emails about information that is already on the website? If so, this is a sign that people are having difficulty finding what they need on your site.
Outdated design isn't just about aesthetics. They provide subtle signals to your audience. A fresh design lets them know that you've kept up with the times and that your business is thriving.
Has your site been updated to reflect the changes to your buisness?
Be truthful are you really happy giving out your website address?